BEREIT FÜR EINE NEUE HERAUSFORDERUNG?

Mission

We generate massive awareness through retail, events, athletes, and brand partnerships. Your task: to translate this reach into a functioning D2C flywheel. Performance marketing, creator layers, CRM, and retention will intertwine and reinforce each other with every iteration under your guidance.

What you will be responsible for

1. Performance Marketing

• Ownership of Meta, Google, and TikTok Ads
• Campaigns for hero SKUs, bundles, events, and retail halo pushes
• Creative briefings, transferring learnings back to the team
• Cross-channel budget management

2. CRM, Lifecycle & Retention

• Email, WhatsApp, and SMS flows (Klaviyo stack)
• End-to-end lifecycle journeys
• A/B testing retention automations
• Segmentation by behavior and lifecycle stage

3. Subscription & LTV

• Subscribe & Save default, funnel optimization
• Q2-critical: Subscription over 50 percent
• LTV modeling per cohort and channel
• Pricing and bundle tests

4. Creator Performance Bridge

• Influencer content in a performance context (codes, tracking, whitelisting)
• Sparring with Kathrin and Jona
• Scalable affiliate logic

What you bring

• 3+ years of performance marketing experience in D2C brands
• Hands-on experience with Meta, Google, TikTok Ads
• CRM/Retention: Klaviyo, Shopify, WhatsApp, or SMS stack
• Subscription mechanics, LTV/CAC, cohort logic
• AI-First Mindset
• Strong strategic thinking, hands-on approach
• Very good German, fluent English

What we offer

• Full ownership of the D2C stack from day 1
• Direct line to Nils (CMO) and Felix (COO)
• Office in Berlin, team offsites, short communication channels
• Attractive fixed salary plus performance component
• Tooling budget for performance and CRM stack

Mission

You will build DRYLL into a scalable channel on every relevant marketplace. Amazon, Galaxus, TikTok Shop, and Shop Apotheke will become reliable discovery, trust, and repeat layers for the brand under your leadership.

What you'll be responsible for

1. Amazon

• Finalizing images (7 slots: Hero, Lifestyle, Infographics)
• Optimizing texts (Title, Bullets, Backend Keywords, SEO)
• Creating A+ Content (Hero SKU + Flanker)
• Building the Brand Store
• Review strategy (Vine, follow-up flows)
• Activating Subscribe & Save

2. Galaxus (CH)

• Onboarding and contract
• Listings in DE, FR, IT

3. TikTok Shop

• Finalizing the shop (verification, payment, shipping)
• Creator and Affiliate program
• LIVE Shopping and Shoppable Videos
• Compliance for Health Claims (EU 1924/2006)

4. Shop Apotheke

• Onboarding and contract, applying for PZN (pharmaceutical central number)
• Creating and optimizing listings

Cross-channel

• Performance tracking per channel
• Forecasting in coordination with Demand Planning
• Margin management, pricing consistency with D2C and Retail
• Reporting in the DRYLL Dashboard

What you bring

• 2+ years of Amazon experience (Vendor or Seller Central)
• Practical knowledge of at least one other marketplace
• Listing craftsmanship (Title, Bullets, A+, Keywords)
• AI-First: LLMs, Helium 10, Jungle Scout
• Health Claims compliance
• Hands-on, self-reliant
• Excellent German, fluent English, FR/IT an advantage

What we offer

• Full channel ownership from day 1
• Direct access to Felix (COO) and Nils (CMO)
• Office in Berlin, team offsites
• Attractive fixed salary plus performance component
• Tooling budget for marketplace stack

Mission

You produce the daily content output that keeps DRYLL visible. You adapt assets, plan posts, maintain SEO volume, and support influencer outreach.

Your Responsibilities

1. Daily Content Production

• Adaptation of hero assets into various formats (stories, reels, posts, banners)
• Asset resizing for performance campaigns, marketplaces, email
• Caption drafts based on DRYLL brand tonality

2. SEO Content Volume

• Blog article drafts
• Keyword research and SEO optimization
• Internal linking and metadata

3. Scheduling & Maintenance

• Maintain content calendar, cross-platform scheduling
• Maintain influencer CRM, outreach templates and tracking sheet

4. Influencer Backup

• Operational support for outreach and coordination
• Prepare sample shipments

What you bring

• Currently studying (Marketing, Communication, Media, Design)
• Adobe Basics or Figma Skills
• Social-Native (Reels, TikTok)
• AI-First Mindset
• Excellent German, good English

What we offer

• Full insights into a brand that is just taking off
• Direct contact with Lukas (CCO) and Jona (Community)
• Office in Berlin, team offsites
• Fair student worker compensation above standard
• Access to tools (Adobe, Figma, AI-Stack)

Warum initiativ?

Wir wachsen schnell, neue Rollen entstehen laufend. Wenn du dich in DRYLL siehst, aber keine der offenen Stellen 100 % passt — bewirb dich trotzdem. Sag uns, was du kannst, was dich antreibt und wo du den größten Impact hättest.

So bewirbst du dich

• Kurzes Anschreiben: Wer du bist, was du kannst, warum DRYLL
• CV oder LinkedIn
• Optional: Portfolio, Projekte — alles, was zeigt, was du drauf hast

Wir melden uns bei spannenden Profilen.